Posts by Stuart@BakerBaird

#Hospital -brave, powerful, necessary

If a sign of a well-made television programme is its ability to evoke emotions in its audience, then BBC2’s Hospital certainly hit the mark. From joy to despair, frustration to elation, the documentary showcased the realities of life in a large NHS hospital in a way that we could all relate to. Whether it was…

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Experienced NHS communicator added to BakerBaird team

Sarah Matthews

BakerBaird, a strategic communications and public affairs agency based in Nottingham has added to its roster of staff by bringing in an experienced NHS communicator and former journalist. Sarah Matthews was news editor at the Nottingham Post, before spending several years working in NHS communications for Nottingham University Hospitals. She was responsible for both internal…

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Lessons for all: the Leeds United re-brand

Leeds United Football Club crest

When Leeds United melted social media this week by unveiling a new club crest which was universally disparaged not least by its own fans, former and current players and influential Leeds fans like Telegraph football correspondent Henry Winter, as Leeds fan, it hurts. I was forced to be a Leeds United fan at the age…

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Experience drives expansion at BakerBaird

cropped BBc icon

A communications and relationships business set up by a former head of communications for the Government and a senior journalist has appointed two new associates. BakerBaird, run by Richard Baker and Stuart Baird, moved into new premises during the summer, taking space in Accelerate Places Nottingham, the co-working hub launched by the leading venture builder…

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Everything is great – in PR

brass monkeys

In Greek mythology, Nemesis lured Narcissus to a pool where he was so absorbed  with his own reflection, he lost the will to live. Is the world of PR so obsessed with itself that others lose the will to live? At our best PR people are relentlessly positive. It’s a great attribute. Go getting, finding…

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Public sector comms leading the way

GCS

Public sector communicators gathered in the West Midlands this week for a GCS local event and the private sector can learn much from their collaborative and inclusive approach. This sector has been much maligned in the past. It has been branded as either ineffective or a waste of taxpayers money, or gets confused with party…

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Finding words when there are none

Manchester Evening News

The horrific events of Monday evening in Manchester have torn lives apart for countless families and in the middle of this but in the background, unseen communicators will face their own battles. While the ranks of media fill their schedules, and the country wants to find out more and more, public sector press officers representing…

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Chris joins BakerBaird

Chris Child

Experienced communicator Chris Child is the latest addition to the BakerBaird family, delivering superb work for our clients already. Chris has been a communicator for over 40 years, more than half as a journalist and latterly in public relations for the Government and the charity sector. An award-winning journalist, he was health correspondent and a…

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